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The franchise, critical to Eroski

The franchise, critical to Eroski

Published in Inforetail , 10 - August , 2015 abogados franquicias Franchises of Spain

Enrique Martinez: “Sales are up 6%”

infoRETAIL.- “Franchises play a fundamental role in the development of Eroski because they allow us to expand our presence throughout the national territory,” says the director of Franchise Eroski, Enrique Martinez, in exclusive statements to infoRETAIL.

Eroski Group is now the second franchise network in the industry, with about 500 establishments with this management system” recalls Martinez, quantifying by 20% the percentage of retail space that represents this business model. \"The franchise network recorded last year, a 6% growth in sales,\" continued Martinez.

After opening 58 franchised outlets during 2014, Eroski target for this year is to reach 100 new franchised stores. “The expansion of our franchise network for the coming years focuses mainly in Andalusia, Madrid, Castilla-La Mancha, Catalonia, Extremadura and Levante, the focus being put primarily on provincial capitals and towns with more than 1,500 inhabitants” explains the manager of the cooperative Elorrio (Vizcaya).

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La franquicia, fundamental para Eroski
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